Press Releases

04.09.2009

Spikes Asia To Pay Tribute To Yasmin Ahmad

4 September 2009 – Spikes Asia has announced that a special tribute will be made to Yasmin Ahmad, who tragically passed away in July at the age of 51 after suffering a stroke. Yasmin will be remembered and celebrated through a tribute that will be made in a fitting environment among her peers and friends during the awards ceremony on Friday 18 September.


Widely respected both at home and abroad, Yasmin Ahmad was Executive Creative Director of Leo Burnett Malaysia as well as an acclaimed director and scriptwriter who used her talent to produce multi-award winning feature films such as Gubra, Sepet and Mukhsin.

With a career in advertising spanning over 25 years, her work accumulated over 150 awards including Golds at the Clio Awards, the Andy Awards, London International Awards, Kancil Awards and momentously at Cannes Lions, where she became the first Malaysian winner of a Gold Film Lion in 2008 for Tan Hong Ming. Yasmin was inducted into the Malaysian Advertising Hall of Fame by the Association of Accredited Advertising Agents Malaysia in November 2008.

Commenting on her career at Leo Burnett, Jarek Ziebinski, President of Leo Burnett & Arc Asia Pacific, said: "Yasmin was a brilliant star at Leo Burnett and the whole creative industry. Her works truly reflected humanity and love. They touched people’s hearts and inspired them to change and to make a difference in life. We are thankful to Spikes Asia for acknowledging Yasmin and allowing all who love and admire her to pay tribute to her at the event."

Festival Chairman Terry Savage said, "Yasmin Ahmad made a real contribution to Asian creativity. It is therefore entirely appropriate that we pay tribute to her life and work at an awards ceremony that is celebrating creativity."

"To quote Isaac Newton, 'If I have seen further ... it is by standing upon the shoulders of giants.' Yasmin helped us all see further, deeper and more honestly. Her work could make grown men cry. We have lost a great talent and an extraordinary human being," says Linda Locke, CEO of brand consultancy Godmother and former Regional Creative Director of Leo Burnett and Arc Worldwide.

The montage tribute to be shown at Spikes Asia is being created by VHQ, The Gunnery and producer Pamela Phang.

To register to attend or for more information on Spikes Asia 2009, visit www.spikes.asia 

- Ends -

SPIKES ASIA - The 1st Asian Advertising Festival to celebrate and inspire Asian creativity in advertising. Suntec City, Singapore, 16-18 September 2009

Building on 22 years of the illustrious Spikes Awards, the Spikes Asia Festival is the result of a collaboration between the International Advertising Festival, organisers of Cannes Lions, Dubai Lynx and Eurobest and Haymarket. It will provide the region’s growing creative and advertising industry with a platform to network and exchange ideas, bringing together some of the finest creative thinkers from across the region and around the world.

The Festival will offer a challenging programme of seminars and workshops focusing on creativity and learning, exhibitions of creative work from Asia, networking events in the evening and the Spikes Asia awards show.

The Awards, judged by leading international and regional creatives, will honour the best creative work in the categories of TV/Cinema, Print, Outdoor, Radio, Digital, Integrated, Direct, Sales Promotion, Media, Print Craft, TV/Cinema Craft and Design.

Key Dates
Delegate registration open from 23 April
Entries opened on 21 May and are now closed
Entry deadline 24 July

Contact
Amanda Benfell, PR & Press Manager
Spikes Asia
Greater London House, Hamptead Road, London NW1 7EJ, United Kingdom
amandab@canneslions.com Tel: +44-20-7728 4040
www.spikes.asia



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