Category

Award

2009 Direct & Sales Promotion

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Title Client Product/Service Entrant Company Country Award
A01 Mailings
CANDLE
WWF PHILIPPINES / EARTH HOUR
LEO BURNETT MANILA Makati City THE PHILIPPINES
Bronze Spike
CENSORED
WOMEN'S AID ORGANISATION (WAO) / NON-GOVERNMENT ORGANISATION
ARC WORLDWIDE Kuala Lumpur MALAYSIA
COVER WITH HEART
HUASHAN SOCIAL WELFARE FOUNDATION / CHARITY ENVELOPE
JWT TAIWAN Taipei CHINESE TAIPEI
Short List
I ALMOST STARRED IN TRANSFORMERS 2
CHEVROLET / AUTOMOBILES
ARC WORLDWIDE Kuala Lumpur MALAYSIA
Bronze Spike
LIKE NEW
HICOM-CHEVROLET SDN BHD / AUTOMOBILE
ARC WORLDWIDE Kuala Lumpur MALAYSIA
MONSTERS, INK
PRISM PAPYRUS / FEDRIGONI (SYMBOL FREELIFE RASTER)
McCANN ERICKSON INDIA Mumbai INDIA
Silver Spike
PINS BOX
THE NORTH FACE/PRIMER GROUP / OUTDOOR GEAR
ACE SAATCHI & SAATCHI Makati City THE PHILIPPINES
PULL-BACK CAR
EXPRESS PAC / COURIER COMPANY
OGILVY ACTION Colombo SRI LANKA
RIP
CEASE CRISIS CENTRE / AGAINST SEXUAL VIOLENCE CAMPAIGN
LEO BURNETT Hong Kong HONG KONG
UNCOVER
CHINA ORGANIZATION AGAINST DOMESTIC VIOLENCE / ANTI DOMESTIC VIOLENCE CAMPAIGN
DDB CHINA GROUP Shanghai CHINA
Short List
WORLD MAP
LAND ROVER OWNERS CULB / LAND ROVER
LOWE CHINA Shanghai CHINA
Short List
WORTHLESS WONDERFLEET
MUDRA BANGALORE / ADVERTISING AGENCY
DDB MUDRA Mumbai INDIA
X-RAY PHOTO
TAIWAN SMOKER’S HELPLINE / SMOKER’S HELPLINE
BATES TAIWAN Taipei CHINESE TAIPEI
A02 Premiums & Giveaways
5 ELEMENTS
NOKIA / OLYMPIC CORPORATE HOSPITALITY PROGRAMME
JWT BEIJING CHINA
BEADS
SONY MALAYSIA / PLAYSTATION
CREATIVE JUICE\SIL Kuala Lumpur MALAYSIA
BEAUTY FROM BETTER SLEEP
DATE ESSENCE BIO-TECH/ESSENCE / EYE PATCHES
McCANN HEALTHCARE CHINA Shanghai CHINA
BIG STOMACH
GLAXOSMITHKLINE LTD. / ENO TOTE BAG
GREY HONG KONG HONG KONG
COKE FRIDGE
COCA-COLA PACIFIC / COCA-COLA
EURO RSCG SINGAPORE SINGAPORE
GROW FASTER
GLAXOSMITHKLINE LTD. / SCOTT'S
GREY HONG KONG HONG KONG
MEMO PAD
PANTOGAR / HAIR REVITALISER
JWT HK Hong Kong HONG KONG
Short List
PUMPING HEART
ROTARY BLOOD BANK, ROTARY INTERNATIONAL / BLOOD BANK
LEO BURNETT INDIA New Delhi INDIA
Short List
RESOLUTIONS
NANDO'S PAKISTAN / RESTAURANT
ADCOM Karachi PAKISTAN
TRUE PRICE T-SHIRTS
WWF SINGAPORE / CORPORATE PUBLIC SERVICE
DDB WORLDWIDE Singapore SINGAPORE
Short List
A03 Company Literature
NOTEBOOK
TENCENT / ONLINE PORTAL
TBWA\ Beijing CHINA
RELOCATING HOME
ABH INTERNATIONAL PACKERS & MOVERS / PACKERS AND MOVERS
McCANN ERICKSON INDIA Mumbai INDIA
STAIRS
ASIA REPUBLIC / BUSINESS CARDS
ASIA REPUBLIC Seoul KOREA
TURNTABLE
GLOBAL SOUND / DJ BUSINESS CARD
McCANN ERICKSON INDIA Mumbai INDIA
A04 Direct Response Digital Media
BEACH
PROCTER & GAMBLE / CREST
SAATCHI & SAATCHI GUANGZHOU CHINA
BRUCE LEE POWER
NOKIA / NOKIA N96 BRUCE LEE LIMITED EDITION
JWT BEIJING CHINA
Silver Spike
CLAYCAM
MAXIS MOBILE SERVICES / HOTLINK REWARDS
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
FACEBOOK FRIENDS
WOMEN'S AID ORGANISATION / NON-GOVERNMENT ORGANISATION
LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA
FATE’S IN YOUR HANDS
WWF CHINA / WWF
BBH CHINA Shanghai CHINA
Silver Spike
LEGENDARY FUEL-EFFICIENT ENGINES
UMW TOYOTA MOTOR / VVT-I & D4D ENGINES
ARACHNID Petaling Jaya MALAYSIA
MOBILE TRAVEL ASSISTANT
INTERCONTINENTAL HOTELS GROUP, CHINA / HOTEL LOYALTY PROGRAM
DDB CHINA GROUP Shanghai CHINA
PEACE MIRROR
SHISEIDO / D PROGRAM
HAKUHODO KETTLE Tokyo JAPAN
Gold
Spike
RAFFLES PLACE GHOST
GMP RECRUITMENT SERVICES / RECRUITMENT AND HR CONSULTANCY
McCANN ERICKSON SINGAPORE SINGAPORE
Gold
Spike
SOFT NEGOTIATOR
MITSUBISHI ELECTRIC / HOME APPLIANCES
DENTSU TEC Tokyo JAPAN
STORY. THE SEQUEL
CANON HONG KONG / CANON PIXMA SERIES PRINTER
RAZORFISH Hong Kong HONG KONG
STREAK
IBM / BUSINESS EQUIPMENT
OGILVY BEIJING CHINA
A05 Alternative Media
AMOUNT OF WATER TO SAVE A CHILD
UNICEF / DONATION PLAN
CHEIL WORLDWIDE Seoul KOREA
ART AGAINST DRINK DRIVING
HELP / ANTI-DRINK DRIVING AWARENESS CAMPAIGN
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze Spike
BARTENDER CAN'T STOP GOLF JOKES
AXA LADIES GOLF TOURNAMENT / GOLF TOURNAMENT
HAKUHODO Tokyo JAPAN
CANDLE
NATURAL RESOURCES DEFENSE COUNCIL / FIGHTING AGAINST GLOBAL WARMING
DDB GUOAN Beijing CHINA
COTO-TAMA
NHK ENTERPRISES, INC. / DIGITAL ART FESTIVAL TOKYO 2008
HAKUHODO Tokyo JAPAN
Silver Spike
ELUSIVE COASTER
SAB MILLER INDIA / SOCIAL RESPONSIBILITY CAMPAIGN
OGILVY & MATHER Bangalore INDIA
EXPLORE MAP
THE NORTH FACE/PRIMER GROUP / OUTDOOR GEAR
ACE SAATCHI & SAATCHI Makati City THE PHILIPPINES
GREEN TEA SCENTED PHONE PAPER
GENERAL MILLS HONG KONG / HAAGEN DAZS GREEN TEA ICE-CREAM
BATES141 Hong Kong HONG KONG
HANDWRITTEN NEWSPAPER
SCHWAN-STABILO MARKETING / MARATHON PEN
NAGA DDB/RAPP MALAYSIA SELANGOR MALAYSIA
Short List
HOTLINE SERVICE FOR DRINKERS
DUVEL / BEER
PUBLICIS SHANGHAI CHINA
IRON MAN: PARK AVENUE
RAYMOND APPAREL / CLOTHING RANGE
DDB MUDRA Mumbai INDIA
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