Category

Award

Title Client Product/Service Entrant Company Country Award
A01 Food Products
HUGS
UNILEVER SINGAPORE / ICE CREAM
OGILVY & MATHER SINGAPORE SINGAPORE
Silver Spike
PURPLE CATERPILLAR
UNILEVER SINGAPORE / ICE CREAM
OGILVY & MATHER SINGAPORE SINGAPORE
Silver Spike
RECIPE BOOK
UNILEVER SINGAPORE / ICE CREAM
OGILVY & MATHER SINGAPORE SINGAPORE
Silver Spike
WHALE COW
UNILEVER SINGAPORE / ICE CREAM
OGILVY & MATHER SINGAPORE SINGAPORE
Silver Spike
A02 Beverages - Alcoholic & Non-Alcoholic
SUNTORY WHISKY HIBIKI
SUNTORY HOLDINGS / SUNTORY WHISKY "HIBIKI"
DENTSU Tokyo JAPAN
Short List
A03 Home Furnishing, Appliances, Maintenance & Household Products
DAD
SELLEYS - A DIVISION OF THE ORICA GROUP / SELLEYS SUPA GLUE
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze Spike
DORETOS
NAM NGAI HONG PLASTIC HOUSEWARE MANUFACTURER / ANYLOCK
OGILVY & MATHER Bangkok THAILAND
Bronze Spike
LOCKER
NAM NGAI HONG PLASTIC HOUSEWARE MANUFACTURER / ANYLOCK
OGILVY & MATHER Bangkok THAILAND
Bronze Spike
ORIO
NAM NGAI HONG PLASTIC HOUSEWARE MANUFACTURER / ANYLOCK
OGILVY & MATHER Bangkok THAILAND
Bronze Spike
BEDROOM
UNILEVER THAI TRADING / COMFORT
OGILVY & MATHER Bangkok THAILAND
Gold
Spike
JUG
3M THAILAND / SCOTCH-BRITE
LEO BURNETT & ARC WORLDWIDE THAILAND Bangkok THAILAND
Bronze Spike
LOBSTER
ITALASIA (THAILAND) / WMF KNIFE
LEO BURNETT & ARC WORLDWIDE THAILAND Bangkok THAILAND
Short List
COW
VERASU RETAIL / WÜSTHOF
OGILVY & MATHER Bangkok THAILAND
Short List
FISH
VERASU RETAIL / WÜSTHOF
OGILVY & MATHER Bangkok THAILAND
Short List
PIG
VERASU RETAIL / WÜSTHOF
OGILVY & MATHER Bangkok THAILAND
Short List
A04 Consumer Electronics
FARMERS
MOTOROLA / TO GPS
OGILVY BEIJING CHINA
Short List
MONKS
MOTOROLA / TO GPS
OGILVY BEIJING CHINA
Bronze Spike
TWISTED
SANSUI ELECTRONICS / PARENTAL-LOCK TELEVISIONS
PUBLICIS AMBIENCE Mumbai INDIA
Bronze Spike
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
SHADE
POND'S / SUN CREAM
OGILVY BEIJING CHINA
Bronze Spike
KEBON KACANG
PARIT PADANG / JORDAN DENTAL FLOSS
LEO BURNETT KREASINDO Jakarta INDONESIA
Short List
FINGERS
JOHNSON & JOHNSON / NICORETTE PATCHES
BBDO PROXIMITY SINGAPORE SINGAPORE
Short List
CHAMELEONS
21ST CENTURY HEALTHCARE / REPELLA INSECT REPELLENT
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze Spike
LIZARDS
21ST CENTURY HEALTHCARE / REPELLA INSECT REPELLENT
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze Spike
TOAD
21ST CENTURY HEALTHCARE / REPELLA INSECT REPELLENT
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze Spike
CAVITY
COLGATE / PALMOLIVE COMPANY / COLGATE MAXIMUM CAVITY PROTECTION
Y&R Singapore SINGAPORE
Silver Spike
SIREN
UNILEVER PHILIPPINES / POND'S CLEAR SOLUTIONS
OGILVY & MATHER PHILIPPINES Makati City THE PHILIPPINES
Bronze Spike
A09 Retail Outlets, Fast Food Outlets & Restaurants
INDIA STREET 3
CAFE COFFEE DAY / COFFEE SHOP
CREATIVELAND ASIA Mumbai INDIA
Short List
CLOCK
GOLDEN ARCHES DEVELOPMENT / McDONALD'S
DDB PHILIPPINES Taguig City THE PHILIPPINES
Bronze Spike
A10 Sports, Entertainment, Travel & Leisure
MUMBAI-NEW YORK
AIR INDIA / AIRLINES
DDB MUDRA Mumbai INDIA
Silver Spike
BANGALORE-DUBAI
AIR INDIA / AIRLINES
DDB MUDRA Mumbai INDIA
Silver Spike
DELHI-LONDON
AIR INDIA / AIRLINES
DDB MUDRA Mumbai INDIA
Silver Spike
FOLD
LA (THAILAND) / LA BICYCLE FOLDING BIKE
OGILVY & MATHER Bangkok THAILAND
Silver Spike
A11 Publications & Media
BULLDOG
MIS PUBLISHING / DO IT YOURSELF DOG TRAINER
OGILVY & MATHER Bangkok THAILAND
Short List
A13 Business Equipment & Services
SWAT
JIE YUN COURIER SERVICE / JIE YUN EXPRESS
FIRSTELL COMMUNICATIONS SHANGHAI CHINA
Bronze Spike
MACHINE
FEDEX / SHIPPING
BBDO PROXIMITY SINGAPORE SINGAPORE
Bronze Spike
MUD
FEDEX / COURIER
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Silver Spike
A14 Commercial Public Services
CONSOLE
BAYAN TELECOMMUNICATIONS / TELEPHONE
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Short List
EXPRESSION
BAYAN TELECOMMUNICATIONS / TELEPHONE
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Short List
KISS
BAYAN TELECOMMUNICATIONS / TELEPHONE
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Short List
A15 Corporate Image
BUSH
BLUE OCEAN PAPER RECYCLING TECHNOLOGY / RECYCLE PAPER
GREY Beijing CHINA
Bronze Spike
MORTGAGE DEED
BLUE OCEAN PAPER RECYCLING TECHNOLOGY / RECYCLE PAPER
GREY Beijing CHINA
Short List
STOCK CERTIFICATE
BLUE OCEAN PAPER RECYCLING TECHNOLOGY / RECYCLE PAPER
GREY Beijing CHINA
Short List
PAPER BATTLEFIELD 1
NIKE HONG KONG / NIKE BASKETBALL LEAGUE
McCANN WORLDGROUP Hong Kong HONG KONG
Gold
Spike
PAPER BATTLEFIELD 2
NIKE HONG KONG / NIKE BASKETBALL LEAGUE
McCANN WORLDGROUP Hong Kong HONG KONG
Gold
Spike
PAPER BATTLEFIELD 3
NIKE HONG KONG / NIKE BASKETBALL LEAGUE
McCANN WORLDGROUP Hong Kong HONG KONG
Gold
Spike
A16 Public Service, Charity & Fund Raising
SHAN SHUI - INDUSTRIAL POLLUTION
CEPF / ENVIRONMENTAL AWARENESS
JWT SHANGHAI CHINA
Gold
Spike
SHAN SHUI-AUTOMOTIVE POLLUTION
CEPF / ENVIRONMENTAL AWARENESS
JWT SHANGHAI CHINA
Gold
Spike
SHARK
WWF / WWF
JWT SINGAPORE SINGAPORE
Gold
Spike
CALF
WWF / WWF
JWT SINGAPORE SINGAPORE
Gold
Spike
CROCODILE
WWF / WWF
JWT SINGAPORE SINGAPORE
Gold
Spike
FLOOD
WWF THAILAND / WWF
OGILVY & MATHER Bangkok THAILAND
Short List
B01 Best Use of Transit Advertising
STEEL SPAN WIRE
ALTECO / SUPER GLUE
DDB CHINA GROUP Shanghai CHINA
Bronze Spike
IKEA HOME FURNISHING LINER
IKEA JAPAN / IKEA STORE LAUNCH IN KANSAI
ADK Tokyo JAPAN
Gold
Spike
SENSORY LIGHT BOX
NIKON / D700 DIGITAL CAMERA
CHEIL WORLDWIDE Seoul KOREA
Bronze Spike
B02 Best use of Ambient Advertising: Special Build
SUNLIGHT
OFFICE DEPOT / PAPER SUPPLIER
OGILVY SHANGHAI CHINA
Short List
ILLITERIT - BARBED WIRE
NEW CITIZEN PROGRAM / NEW CITIZEN PROGRAM
OGILVY BEIJING CHINA
Silver Spike
ILLITERATE - GLASS
NEW CITIZEN PROGRAM / NEW CITIZEN PROGRAM
OGILVY BEIJING CHINA
Silver Spike
BERGER NATURAL FINISH COLOURS
BERGER PAINTS INDIA / NATURAL FINISH COLOURS
JWT INDIA Mumbai INDIA
Silver Spike
LITTLE CHANGE MAKES A BIG DIFFERENCE
UNICEF / CHILDREN'S RIGHTS CHARITY
CHEIL WORLDWIDE Seoul KOREA
Silver Spike
ROLLER COASTER
COLGATE-PALMOLIVE / COLGATE 360° TOOTHBRUSH
Y&R MALAYSIA Kuala Lumpur MALAYSIA
Short List
B03 Best use of Ambient Advertising: Small Scale Special Solutions
HANDWRITTEN NEWSPAPER
SCHWAN-STABILO MARKETING / STABILO MARATHON PEN
NAGA DDB/RAPP MALAYSIA SELANGOR MALAYSIA
Silver Spike
COTTON CANDY
COLGATE / PALMOLIVE(THAILAND) / COLGATE TOOTHBRUSH
Y&R THAILAND Bangkok THAILAND
Gold
Spike
ICE CREAM
COLGATE / PALMOLIVE(THAILAND) / COLGATE TOOTHBRUSH
Y&R THAILAND Bangkok THAILAND
Gold
Spike
LOLLYPOP
COLGATE / PALMOLIVE(THAILAND) / COLGATE TOOTHBRUSH
Y&R THAILAND Bangkok THAILAND
Gold
Spike
BIKE CLOCK
PIZZA HUT / PIZZA
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Silver Spike
B04 Best use of Ambient Advertising: Bar & Restaurants etc.
THE ELUSIVE COASTER
SAB MILLER INDIA / DON'T DRINK & DRIVE BY FOSTER'S
OGILVY & MATHER Bangalore INDIA
Bronze Spike
OPEN 24 HRS
McDONALD'S / MC THAI
TBWA\THAILAND Bangkok THAILAND
Silver Spike
B05 Best use of Ambient Advertising: Stunts & Live Advertising
INVISIBLE CHILD
UNICEF / CHILDREN'S RIGHTS CAMPAIGN
OGILVY SHANGHAI CHINA
Short List
SHADOW
PEPSICO / PEPSI
JWT INDIA Mumbai INDIA
Bronze Spike
WISHES COME TO LIFE
NHK ENTERPRISES / DIGITAL ART FESTIVAL TOKYO 2008
HAKUHODO Tokyo JAPAN
Gold
Spike
HUMAN VENDING MACHINE WORLD TOUR
UNIQLO / HEATTECH
DENTSU Tokyo JAPAN
Grand Prix
BRICK
DKSH MALAYSIA / LEGO
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Short List
C01 Poster inc. Point of Purchase
COFFEE
HUAWEI / WATERPROOF MOBILE
GUANGZHOU NEWSUN/JWT ADVERTISING Guangzhou CHINA
Short List
SHIRT
PROCTER & GAMBLE NEW YORK / TIDE LAUNDRY DETERGENT
SAATCHI & SAATCHI GUANGZHOU CHINA
Short List
BATHROBE
PROCTER & GAMBLE NEW YORK / TIDE LAUNDRY DETERGENT
SAATCHI & SAATCHI GUANGZHOU CHINA
Short List
RACER
PROCTER & GAMBLE / SAFEGUARD GERM PROTECTION
SAATCHI & SAATCHI GUANGZHOU CHINA
Silver Spike
BATTLESHIP
PROCTER & GAMBLE / SAFEGUARD GERM PROTECTION
SAATCHI & SAATCHI GUANGZHOU CHINA
Short List
TRAIN
PROCTER & GAMBLE / SAFEGUARD GERM PROTECTION
SAATCHI & SAATCHI GUANGZHOU CHINA
Bronze Spike
CHOPSTICKS
MAO BAO / DISHWASHING LIQUID
BATES TAIWAN Taipei CHINESE TAIPEI
Short List
DISH
MAO BAO / DISHWASHING LIQUID
BATES TAIWAN Taipei CHINESE TAIPEI
Short List
SPOON
MAO BAO / DISHWASHING LIQUID
BATES TAIWAN Taipei CHINESE TAIPEI
Short List
KITCHEN
BAJAJ ELECTRICALS / EXHAUST FANS
LEO BURNETT INDIA Mumbai INDIA
Short List
BABY ROOM
BAJAJ ELECTRICALS / EXHAUST FANS
LEO BURNETT INDIA Mumbai INDIA
Short List
LOO
BAJAJ ELECTRICALS / EXHAUST FANS
LEO BURNETT INDIA Mumbai INDIA
Short List
CAVE-MAN
PERFETTI VAN MELLE / SOUR MARBELS CANDIES
OGILVY & MATHER Mumbai INDIA
Silver Spike
DIVER
PERFETTI VAN MELLE / SOUR MARBELS CANDIES
OGILVY & MATHER Mumbai INDIA
Silver Spike
TOURIST
PERFETTI VAN MELLE / SOUR MARBELS CANDIES
OGILVY & MATHER Mumbai INDIA
Silver Spike
KETCHUP
PROCTER & GAMBLE / TIDE DETERGENT
LEO BURNETT INDIA Mumbai INDIA
Silver Spike
INK
PROCTER & GAMBLE / TIDE DETERGENT
LEO BURNETT INDIA Mumbai INDIA
Silver Spike
OIL
PROCTER & GAMBLE / TIDE DETERGENT
LEO BURNETT INDIA Mumbai INDIA
Silver Spike
RESCUE - DISASTER
NOKIA INDONESIA / NOKIA NSERIES GPS
JWT Jakarta INDONESIA
Bronze Spike
TRAVELLER - YMCA
NOKIA INDONESIA / NOKIA NSERIES GPS
JWT Jakarta INDONESIA
Bronze Spike
FLASHER FLOOD
MAGNIFICIENT DIAGRAPH / CARREFOUR MALAYSIA
OGILVY MALAYSIA Kuala Lumpur MALAYSIA
Silver Spike
PRICE SLASH
OLYMPUS MALAYSIA / OLYMPUS FE-360
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze Spike
GREEN
MARS MALAYSIA / M&M'S MINIS
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Gold
Spike
WHOSE CHILD?
MARS MALAYSIA / M&M'S MINIS
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Gold
Spike
BLACK SHEEP
MARS MALAYSIA / M&M'S MINIS
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Gold
Spike
CIRCUS
MINI MALAYSIA / MINI
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze Spike
CLUB
MINI MALAYSIA / MINI
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze Spike
BUSHMAN & ESKIMO
CHRYSLER KOREA / JEEP
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Gold
Spike
HUSKY & CAMEL
CHRYSLER KOREA / JEEP
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Gold
Spike
MOUNTAIN GOAT & CROCODILE
CHRYSLER KOREA / JEEP
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Gold
Spike
HIKING & ICE BOOTS
CHRYSLER KOREA / JEEP
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Gold
Spike
SOFT BREAD
STANSON MARKETING / HIGH 5 BREAD
JWT KUALA LUMPUR MALAYSIA
Short List
FORWARDS & BACKWARDS
PENGUIN BOOKS MALAYSIA / PENGUIN AUDIOBOOKS
Y&R MALAYSIA Kuala Lumpur MALAYSIA
Short List
EQUALIZER
PENGUIN BOOKS MALAYSIA / PENGUIN AUDIOBOOKS
Y&R MALAYSIA Kuala Lumpur MALAYSIA
Short List
SOUND CONTROL
PENGUIN BOOKS MALAYSIA / PENGUIN AUDIOBOOKS
Y&R MALAYSIA Kuala Lumpur MALAYSIA
Short List
ALLEY
PROCTER & GAMBLE / SAFEGUARD ANTIBACTERIAL SOAP
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
TOILET
PROCTER & GAMBLE / SAFEGUARD ANTIBACTERIAL SOAP
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
PARK
PROCTER & GAMBLE / SAFEGUARD ANTIBACTERIAL SOAP
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
STOP
GUINNESS ANCHOR BERHAD / GUINNESS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Bronze Spike
TRAFFIC LIGHT
GUINNESS ANCHOR BERHAD / GUINNESS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
ROADWORKS
GUINNESS ANCHOR BERHAD / GUINNESS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
CLIFF
GUINNESS ANCHOR BERHAD / GUINNESS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
BALL POINT
AMNESTY INTERNATIONAL MALAYSIA / LETTER WRITING CAMPAIGN
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver Spike
FELT TIP
AMNESTY INTERNATIONAL MALAYSIA / LETTER WRITING CAMPAIGN
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver Spike
FOUNTAIN PEN
AMNESTY INTERNATIONAL MALAYSIA / LETTER WRITING CAMPAIGN
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver Spike
AFFAIR
SILVERFISH BOOKS / BOOKS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver Spike
CANDLESTICK
SILVERFISH BOOKS / BOOKS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver Spike
PSYCHO
SILVERFISH BOOKS / BOOKS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver Spike
HUMPTY
LEVI'S STRAUSS ASIA PACIFIC DIVISION / JEANS
BBH ASIA PAC Singapore SINGAPORE
Short List
JACK
LEVI'S STRAUSS ASIA PACIFIC DIVISION / JEANS
BBH ASIA PAC Singapore SINGAPORE
Short List
PIGS
LEVI'S STRAUSS ASIA PACIFIC DIVISION / JEANS
BBH ASIA PAC Singapore SINGAPORE
Short List
FHM BRAINS
FHM SINGAPORE / FHM MAGAZINE
OGILVY & MATHER SINGAPORE SINGAPORE
Short List
TANK REAL-LIFE DIORAMA
TAMIYA SINGAPORE / TAMIYA MODEL KITS
OGILVY & MATHER SINGAPORE SINGAPORE
Short List
SMILE
COCA-COLA PACIFIC / COCA-COLA
EURO RSCG SINGAPORE SINGAPORE
Short List
EXPLORER
NIKON SINGAPORE / S60 CAMERA
EURO RSCG SINGAPORE SINGAPORE
Short List
VOYEURS
NIKON SINGAPORE / S60 CAMERA
EURO RSCG SINGAPORE SINGAPORE
Silver Spike
HOTEL
NIKON SINGAPORE / S60 CAMERA
EURO RSCG SINGAPORE SINGAPORE
Short List
EMERGENCY
PHOTOLIBRARY / STOCK IMAGE LIBRARY
TBWA\TEQUILA SINGAPORE SINGAPORE
Short List
SANCTUARY
PHOTOLIBRARY / STOCK IMAGE LIBRARY
TBWA\TEQUILA SINGAPORE SINGAPORE
Short List
BLANKET
UNILEVER ASIA / BREEZE WITH COMFORT FABRIC CONDITIONER
LOWE Bangkok THAILAND
Short List
CRAB IN THE PACK
EKCHAI DISTRIBUTION SYSTEMS / TESCO LOTUS
BBDO BANGKOK THAILAND
Gold
Spike
FISH IN THE PACK
EKCHAI DISTRIBUTION SYSTEMS / TESCO LOTUS
BBDO BANGKOK THAILAND
Gold
Spike
PRAWN IN THE PACK
EKCHAI DISTRIBUTION SYSTEMS / TESCO LOTUS
BBDO BANGKOK THAILAND
Gold
Spike
VIDEO CITY JOINT
VIVA VIDEO CITY / ENTERTAINMENT COMPANY
LOWE PHILIPPINES Makati City THE PHILIPPINES
Silver Spike