AWARDS

Client	THAI LIFE INSURANCE CO.
Product	THAI LIFE INSURANCE
Entrant	OGILVY & MATHER Bangkok, THAILAND
Type of Entry	TV/Cinema
Category	Corporate Image
Title	MELODY OF LIFE
Product/Service	THAI LIFE INSURANCE
Entrant Company:	OGILVY & MATHER Bangkok, THAILAND
Advertising Agency:	OGILVY & MATHER Bangkok, THAILAND
Production Company:	PHENOMENA Bangkok, THAILAND
Credits
Chief Creative Officer	Korn Tepintarapiraksa
Copywriter	Korn Tepintarapiraksa/Thanonchai Sornsriwichai/Kris Garford Spindler
Agency Producer	Yuthapong Varanukrohchoke
Account Manager	Phawit Chitrakorn
Account Supervisor	Chaowalit Vichayachakorn/Praire Vajrabhaya
Production Company	PHENOMENA Bangkok, THAILAND
Director	Thanonchai Ssorsriwichai
Producer	Janyaluck Khamdaeng
Editor	Manop Boonwipas; R Here
Sound Design/Arrangement	Chumpol Sepsawasdi; Cine Digital Sound Studio
Music Artist/Title	Depapepe
Art Director	Korn Tepintarapiraksa
Lighting	Tweesak Khumphati
Post Production	The Oriental Post

Brief Explanation

How do you measure the value of life? Toi, a divorced woman with terminal cancer, devotes her life to finding orphaned street children and cares for them, hugs them, supports them and gives them a roper upbringing. In the final stages of life, her hope is that these societal rejects grow up into worthy and valuable human beings. A question is raised to the audience. “Where is the value of your life?”