Category

Award

QOO'S DAYDREAM

ClientCOCA-COLA JAPAN
ProductQOO JELLY DRINK
EntrantPARAGON Tokyo, JAPAN
Type of EntryTV/Cinema
CategoryBeverages - Alcoholic & Non-Alcoholic
TitleQOO'S DAYDREAM
Product/ServiceQOO JELLY DRINK
Entrant Company:PARAGON Tokyo, JAPAN
Advertising Agency:HAKUHODO Tokyo, JAPAN
2nd Advertising Agency:HAKUHODO CREATIVE VOX Tokyo, JAPAN
Production Company:PARAGON Tokyo, JAPAN
Credits

Brief Explanation

This is one commercial from a series featuring a main character (popular with Japanese kids) with the same name as the product. The fruit flavored agar jelly is a healthy snack that kids also enjoy, making it popular with both parents and kids. In this TVC, Qoo is inspired by the real texture of "Purun Purun Qoo (fruit-flavored jelly) Applesauce flavor" and daydreams about a big apple being grated. His daydream makes Qoo even hungrier.