AWARDS

Client	WWF
Product	WWF
Entrant	LEO BURNETT SYDNEY, AUSTRALIA
Type of Entry	Craft: TV
Category	TV - Best Use of Music
Title	MONKEY
Product/Service	WWF
Entrant Company:	LEO BURNETT SYDNEY, AUSTRALIA
Advertising Agency:	LEO BURNETT SYDNEY, AUSTRALIA
Production Company:	REVOLVER Sydney, AUSTRALIA
Credits
Executive Creative Director	Andy Dilallo/Jay Benjamin
Copywriter	Michael Canning/Andy Dilallo/Jay Benjamin
Agency Producer	Adrian Shapiro
Advertiser's Supervisor	Lawrence Hennessy
Account Supervisor	Paul Everson/Jodi Mcleod
Production Company	REVOLVER Sydney, AUSTRALIA
Director	Steve Rogers
Producer	Michael Ritchie/Georgina Wilson
Editor	The Butchery - Jack Huchings
Sound Design/Arrangement	Sound Reservoir/Paul Taylor
Music Artist/Title	Ben Lee 'song For The Divine Mother Of The Universe'
Animation	Recording: Dew Process
Art Director	Kieran Antill/Andy Dilallo/Jay Benjamin
Lighting	Mandy Walker
Post Production	Animal Logic
Other Credits	Prod Design: Steve Jones-Evans. Costumer Design: Margot Wilson. Prosthetics: Odd Studios. Recordin

Brief Explanation

Our objective was to create a new brand spot for the World Wildlife Fund (WWF) that did not focus on one specific environmental issue, but the future of our planet as a whole. With people growing increasingly jaded by environmental messages, we wanted to re-connect with people on an emotional level, and change the way people think about the environment. Our solution came in the unique story of an original ‘Space Monkey’ from the US space exploration program, who returns to Earth after 65 years lost in space. The film features a new music track by musician Ben Lee called ‘Song for the Divine Mother of the Universe’, and ‘Space Monkey’ will air as both a music video to launch the single, and a long format spot.