Awards > Winners

Winners & Shortlists - 2011 - Digital

WE LOVE YOU MARIA VENUS RAJ

WE LOVE YOU MARIA VENUS RAJ

ClientWHOLESOME FOODS
ProductKFC SHAKIN SHOTS
EntrantTBWA\SANTIAGO MANGADA PUNO Makati City, THE PHILIPPINES
Type of EntryDigital Tools
CategoryViral Video
TitleWE LOVE YOU MARIA VENUS RAJ
Product/ServiceKFC SHAKIN SHOTS
Entrant Company:TBWA\SANTIAGO MANGADA PUNO Makati City, THE PHILIPPINES
Advertising/Web Design Agency:TBWA\SANTIAGO MANGADA PUNO Makati City, THE PHILIPPINES
Credits
Name Company Position
Melvin Mangada TBWA\SANTIAGO MANGADA PUNO Executive Creative Director
Marci Reyes TEQUILA\MANILA Executive Creative Director\Copywriter
Ryan Rubillar TBWA\SANTIAGO MANGADA PUNO Copywriter
Dennis Claveria TBWA\SANTIAGO MANGADA PUNO Art Director
Portia Catuira TBWA\SANTIAGO MANGADA PUNO Account Director
Cy Ynares TBWA\SANTIAGO MANGADA PUNO Account Manager
Sunny Lucero TBWA\SANTIAGO MANGADA PUNO Producer
Cheese Bagnes TBWA\SANTIAGO MANGADA PUNO Producer
Mandy Reyes Industria Director

Brief Explanation

KFC VIRAL Title: We Love You KFC Shakin Shots On the eve of the Ms.Universe pageant, 4 gay friends held their biggest sleep over, to throw support behind the Philippine candidate Venus Raj. They tuned in to the Mandalay Bay, filmed themselves and uploaded it. Two million people viewed their high-pitched pandemonium when Ms. Philippines’ name was called to join the top five finalists. Two weeks after, they found themselves shooting a TV commercial for one of the biggest fastfood chains in the world. The product was KFC Shakin Shots- nuggets of chicken that you shake into flavored powder. And what better way to shake it than to place it in the hands of the Masters of Ms.Universe.