Category

Award

KITCHEN

Silver Spike Campaign

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    Campaign
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ClientUNICEF
ProductUNICEF
EntrantLOWE INDONESIA Jakarta, INDONESIA
3 of 3 Campaign
Type of EntryProduct & Service
CategoryPublic Service, Charity & Fund Raising
TitleKITCHEN
Product/ServiceUNICEF
Entrant Company:LOWE INDONESIA Jakarta, INDONESIA
Advertising Agency:LOWE INDONESIA Jakarta, INDONESIA
Production Company:SQUARE BOX CINETECH Jakarta, INDONESIA
Credits
Name Position
Din Sumedi Executive Creative Director
Ferly Novriadi Creative Director
Ferly Novriadi Copywriter
Tania Huiny Art Director
Bimoyadi Soemarmo Agency Producer
Joseph Tan Account Supervisor
Purbo Priyono Producer
Bona Palma Director
Bona Palma/Gene Gallardo Editor
Db System Sound Design/Arrangement
Cinered Indonesia Post Production
Andre Music
Sven Lippold/Tommy Jepang Director Of Photography
Cinered EditingCompany
Adi Supriyadi Colourist
Stella Seow Executive Producer
Andre Sound Engineer

Brief Explanation

The advert begins with a mother and her children laughing whilst cooking in a kitchen. The screen is slightly out of focus and altered. As the camera pulls back we realise that we are looking at the reflection of an inactive TV screen. The titles come on scree "See what you can switch on when the screen is off".