Category

Award

OH SHIT PROMOTION!

Short List
ClientWASH MANIA CARWASH
ProductCARWASH
EntrantDRAFTFCB Bangkok, THAILAND
Type of EntryAmbient
CategorySmall Scale Special Solutions
TitleOH SHIT PROMOTION!
Product/ServiceCARWASH
Entrant Company:DRAFTFCB Bangkok, THAILAND
Advertising Agency:DRAFTFCB Bangkok, THAILAND
Credits
Name Position
Warawut Kaennakham/Kittiphan Palmoke Executive Creative Director
Sorasak Buranasompop Creative Director
Warawut Kaennakham/Worachai Wongassaphaiboon Copywriter
Kittiphan Palmoke/Peeravit Pansuwan Art Director
Sun House Studio Photographer
Cubic Studio Illustrator
Suangkanok Chantrasoongnoen Account Supervisor
Thitiporn Pornmongkolchart Producer
Janthima Siravut Account Manager
Apirak Apisarnthanarak Planner

Description of Ambient execution:

A vacuum sticker, which looked like a freshly laid bird dropping, was placed onto the windshield of parked cars. When the driver returned, anger turned to joy when they read the message: “LUCKY!!! 50% OFF NOW WASH MANIA CAR WASH TEL. 081 936 0886”