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Festival of Creativity
26 - 28 September 2018

About Us

Welcome to Spikes Asia

Spikes Asia is a collaboration between Ascential Events (Europe) Limited and Haymarket. The Festival and Awards provide the region’s creative communications industry with a platform to network and exchange ideas, bringing together the finest creative thinkers from around the world. If you have any questions abut Spikes Asia, please contact us. 

The Festival programme

The Festival offers an engaging programme of seminars and workshops focusing on creativity and learning. In addition, there are exhibitions of creative work from Asia, evening networking events and the exciting Spikes Asia Awards Ceremony which celebrates and rewards creative excellence in communications.

The Spikes Asia Awards

The region’s most prestigious awards for creative communications, Spikes Asia rewards the best entries in Film, Print, Outdoor, Radio, Digital, Direct, Promo & Activation, Media, Design, Film Craft, Print & Poster Craft, Integrated, Mobile, PR, Innovation and Healthcare. Entries are judged by leading global creatives at the Festival.

Who should attend?

People involved in creativity and communications, including art directors, creatives, copywriters, media agency executives, clients, account managers, agency heads, producers and directors from the region and around the globe should attend Spikes Asia. If you are a student or a Young Spike (a creative professional aged 28 or under) there are special registration packages available.

Young Spikes Competition

The Young Spikes Competitions are aimed at creatives who are aged 30 or under and employed in advertising/communications businesses in a skill discipline relevant to their chosen competition. The Young Spikes Competitions provide Asia Pacific’s next generation of creative talent the opportunity to showcase their talent.


The Festival will be held at Suntec Singapore, a state-of-the-art venue with first-class facilities located in the heart of Singapore’s Central Business District. The venue is just 20 minutes from Changi International Airport and close to many of the city’s top hotels.

Tangrams Effectiveness @ Spikes


Tangrams Effectiveness @ Spikes Awards (formerly Asian Marketing Effectiveness and Strategy Conference & Awards) are Asia Pacific’s foremost awards honouring clients and their agencies for marketing strategies that deliver solid results to transform businesses and brands. Winners will be announced during Spikes Asia Festival on Wednesday 27 September. You can find out more here


There will be a dedicated two-day programme from Thursday 28 - Friday 29 September during the wider Spikes Asia Festival. As the must-attend event for everyone who is involved in effective brand strategy, the Tangrams Effectiveness @ Spikes will provide excellent opportunities to hear from the "big thinkers" in the industry and to engage in client-agency discussions on strategic brand solutions.


The Tangrams Effectiveness Academy @ Spikes offers young marketers, brand managers, and strategists essential preparation for a successful delivery of effectiveness through every step of their work. The academy takes place during Spikes Asia and concludes with a graduation ceremony celebrating participants’ achievements. Find out more here