COVID-19/Coronavirus


Spikes award-winning ideas should be celebrated, and we don’t think it’s an appropriate time for that right now.

We’re grateful to all of your teams who have already spent a great deal of time on this year’s awards and the event. Their efforts won’t go wasted.

Work eligible for the 2020 festival will be judged at the 2021 festival which will have a two-year eligibility period. Spikes Awards and Tangrams Strategy & Effectiveness Awards will be held in 2021 in Singapore and new dates will be announced shortly.

We look forward to celebrating and honouring the work – and bringing the community together again when the world will hopefully be a more stable and optimistic place.

We look forward to welcoming back the region’s top brands and the creative industries to celebrate the best of APAC’s creativity.

If you have any further queries related to Awards please get in touch awards@spikes.asia

Creative Strategy

The Creative Strategy Spikes celebrates the idea behind the idea, how strategic planning can redefine a brand, reinvent its business, and influence consumers or wider culture. The jury will reward exceptional interpretation of the business/brand challenge, breakthrough thinking and transformational problem-solving that led to compelling creative strategy.

Entries will need to demonstrate exceptional interpretation of the business/brand challenge, breakthrough thinking and transformational problem-solving that led to compelling creative strategy.

A number of criteria will be considered during judging and weighted as follows: 30% Idea, 20% strategy, 20% execution, 30% results.

The same piece of work can be entered up to three times in Creative eCommerce. However, the same piece of work may only be entered once in ‘A. Creative eCommerce: Sectors’.