Becky Yeung
Becky Yeung
Regional Head of Brand Partnerships, Sync and Business
Warner Music Asia
HONG KONG SAR
Biography
Becky Yeung is the Regional Head of Brand Partnerships and Sync at Warner Music in Asia. Helping to drive collaborations between brands and music in more creative, strategic and authentic ways across 11 markets in the region.
She started her career in PR and Advertising in London. She was born in Cali, raised in London and now based in Hong Kong.
Since joining Warner just over 6 years ago, she has led a wide range of award winning partnerships with some of the region's leading local and global brands and events. Including FIBA (for the Basketball World Cup), NBA, Diageo, LVMH, AIA, LG, Mediacorp, HSBC, various Tourism Boards, Riot Games and more. Working closely with artists from across the world, from local stars from across the region like Gyubin, Olivia Marsh, Nathan Hartono, rising stars like Crash Adams and Benson Boone, to international superstars like Jason Derulo, Charlie Puth, Dua Lipa and Coldplay.