Carina is currently the Executive Creative Director at Grab, responsible for setting up Grab Creative Studio. Under her leadership, Grab Creative Studio has grown to a size of over 70 people across 6 countries, producing work that has won not just effectiveness but also creative awards since 2016. Her branding work for Grab has helped the company gain recognition, including being featured as one of the winning typefaces by the Type Director’s Club in 2021. Prior to joining the dark side, Carina was an award-winning Creative Director, Art Director, and Design Lead at international ad agencies like BBDO, Grey, Leo Burnett, and JWT. Her greatest pride and joy are not her lions or pencils, but her two (extremely spoiled) Yorkies.