Gary Steele
Gary Steele
Chief Creative Officer
DDB New Zealand
AOTEAROA NEW ZEALAND
Biography
Gary has been fortunate enough to work with some of the best minds in the industry, working on the most celebrated brands across Europe, Africa and Asia.
Gary moved to Aotearoa four years ago and has now made the "land of the long white cloud" his home with his family. Since he joined DDB New Zealand, he has helped shape it into the successful agency it is today, with its work being recognised at all the international advertising festivals, including the coveted D&AD Black Pencil in 2022 —the second Black Pencil for New Zealand and a career highlight for everyone. Gary has also helped DDB New Zealand achieve Agency Of The Year for New Zealand at the Spikes Festival for the third year running, bringing home a total of 4 Grand Prix, a feat everyone is proud of and another personal goal on his extensive to-do list.
But if you ask Gary what drives him, he will tell you He tāngata, he tāngata, he tāngata, the people, the people, the people. Those he has worked with and helped grow into the great creative people they are today, without whom Gary would not have this bio or any of these accolades.