Ronnie Wu stands out in the world of creativity, constantly reshaping what’s possible. As the Chief Creative Officer of TBWA\China, Ronnie channels his passion for detail and disruptive innovation across Creative, Content, Technology, and Production, making him a driving force behind some of the most groundbreaking work in the region. Under his leadership, TBWA\China has become a creative powerhouse, consistently delivering innovative campaigns that resonate both locally and globally, setting new benchmarks for the industry.

Ronnie's journey is marked by milestones that have redefined creativity. In 2019, he led TBWA\China to win China’s first-ever Social and Influencer Cannes Lion, and in 2022, the agency added a Gold and Bronze Lion to its collection. Ronnie’s work has been celebrated at Cannes Lions, D&AD, LIA, New York Festivals, and more, making him one of the youngest and most awarded creative leaders in China. His relentless passion for excellence means he is constantly re-imagining creativity.