Selwyn is currently Senior Director, Creative, for the Flavor Sparkling Category at The Coca-Cola Company, Greater China & Mongolia. Today, he oversees creative strategy and excellence across Sprite, Fanta and Schweppes.

Before joining The Coca-Cola Company, Selwyn has worked at leading agencies in Singapore and China He has made work for global brands the likes of Heineken, Apple, Shell, YouTube and more. Along the way, some of them have been recognized by international creative and effectiveness award festivals.

As a creative marketer, Selwyn is passionate about driving marketing that embeds itself into culture and conversations in meaningful ways.