Direct
Outdoor

Tomoko Kanezaki

Tomoko Kanezaki
Direct
Outdoor

Tomoko Kanezaki

Group Creative Director

Dentsu Inc.

JAPAN

Biography

Been a creative for over 30 years. Mother to a son.

Joined the team producing prominent campaigns starting from Japan Railway Express series. Loved working on automobile accounts ranging from the launch of Mercedes-

Benz Japan, Honda, Mitsubishi-Motors.

Beverage clients such as Coca-Cola, Otsuka Pharma, and Asahi Beverages were a

pleasure to work on and gave her the chance to pick-up awards like NY Festival, NYADC, Spikes and many domestic and Asian awards along the way.

As a creative director, worked on a wide range of clients such as, insurances, games, credits, and beauty brands, FMCG and wellness as well as B2B giant like Nippon Steel.

Tackling a wide range of issues taught her to balance logic and magic.

Marketing experience in global and domestic projects for Japanese national clients for the Asian market.

Strongly believe that a strategy needs to be a visible story where we creatives make the difference.

As Head of DE&I and Global for her division, she leads more than 120 creatives and is now ready to take on the commitment and responsibility of creating momentum for positive progress.