Academies

Young Media Academy


Academy dates
21-23 September 2016
Cost:
SG$850 per person

You are eligible if you:
Are aged 30 years or under (born after 23 September 1985)
Have at least two years' experience working with a media agency or media owner
Enrol now

Is this for you?
The academy is especially tailored for
Account Managers
Account Executives
Strategy Managers
Media Specialists
Media Planners
Media Strategists
Social Media Co-ordinators
Strategic Content Planners

WHAT IS IT?

For young media professionals, the Young Media Academy is an invaluable opportunity to learn about creativity in today’s media landscape, first-hand from leading industry experts.

WHAT DOES THE PROGRAMME INCLUDE?

The three days of learning are structured to help academy participants understand the value and execution of creativity in media. The programme includes:

  • Inspiring case studies and presentations from previous Spikes Asia winners
  • In-depth exploration of a Spikes winning campaign, by the client and agency behind it
  • Insights from regional brands on understanding the client perspective
  • Sessions on analytics, metrics, social media and measuring ROI
  • The technologist’s perspective on new technologies, media channels and consumer behaviours
  • A graduation ceremony celebrating participants’ achievements

SPEAKERS

Kurt Hugo Schneider
YouTube
Brian Wong
Kiip
Eric Cruz
AKQA
Yonathan Dominitz
Mindscapes
Graham Fink
Ogilvy & Mather China
Cheuk Chang
Omnicom Media Group
Rana Wehbe
Forbes Media


HOW CAN I TAKE PART?

Step 1: Click on ENROL NOW and select the Young Media Academy from the dropdown

Step 2: Register!

Step 3: Once completed, you will receive your registration confirmation details & welcome letter

Step 4: Where applicable, once your accommodation has been allocated by the Client Services Team you will receive a confirmation email.

Enrol now

Contact us

2016 TUTOR

PETE MITCHELL
Partner, Kudos Content

After 24 years working in the world's largest Media Agencies Groups, Pete Mitchell joined Mondelez International in 2013 on the client side as as their Global Media Innovations Director. 

He has lived and worked across the world from the UK to APAC as well as the US and Europe. In that time he has gained intimate knowledge of the challenges being faced by clients, and devised workable media and communications solutions for multiple brands in several Industry sectors ranging from Retail and Finance to Technology and FMCG.

Today Pete is a Partner in Kudos Content, a small but dynamic Video Content Agency based locally and serving clients in APAC and Dubai.

He is a highly experienced and senior International media industry professional who will bring a wealth of knowledge and insights to the Spikes Media Academy.

Pete has lived in Asia for almost ten years, is married to a Singaporean and very much calls Singapore home.