The Media Academy is open to young media professionals working for agencies and buyers.
The academy will give participants the opportunity to understand how to enhance their strategic thinking and utilise innovative solutions for marketing challenges. They will also discover emerging media and how to use customer insights to drive effective communication strategies.
For any enquiries about the Academy, please contact Ryhn Lee at RyhnL@spikes.asia
The Media Academy is an invaluable opportunity to learn about creativity in today's media landscape, first-hand from leading industry experts.
The academy is especially tailored for: Account Managers, Account Executives, Strategy Managers, Media Specialists, Media Planners, Media Strategists, Social Media Co-ordinators and Strategic Content Planners.
You will join a select group of young media professionals for three days packed with learning and networking opportunities.
The course blends classroom teaching with exclusive presentations from industry leaders, seminars and workshops, tours of the work, networking events and more.
Senior Planner, Wavemaker Global Solutions (GroupM Singapore) Singapore
Over three days academy participants learnt to understand the value and execution of creativity in media. The programme included:
Inspiring case studies and presentations from previous Spikes Asia winners
In-depth exploration of a Spikes winning campaign, by the client and agency behind it
Insights from regional brands on understanding the client perspective
Sessions on analytics, metrics, social media and measuring ROI
The technologist’s perspective on new technologies, media channels and consumer behaviours
Digital Supervior, MS, China
The Spikes Asia academy curriculum is essential learning for anyone wanting to accelerate their career.