Behind every piece of award-winning creativity is an outstanding account leader. The bridge between the creative team and the client is uniquely positioned to align the creative process and develop breakthrough communications that impact the client's business and their own.
The Young Account Leadership Academy is a three-day intensive programme designed to equip young agency account executives with the tools, knowledge and inspiration they need to lead groundbreaking creativity.
For any enquries about the Academy, please contact Ryhn Lee at RyhnL@spikes.asia
The Young Account Leadership Academy will equip future leaders with tools they need to truly lead groundbreaking creativity for their clients.
From industry leaders and thinkers.
Tailored to the needs of the academy students.
Access to the Spikes Asia programme.
Exhibitions of the best work from Asia Pacific and beyond.
The academy is designed to nurture the top account leaders of tomorrow. It is especially tailored for Account Managers, Account Executives, Project Managers, Brand Executives, Senior Account Executives and Business Executives.
The programme covers the most important aspects of an account executive's role, including creating a bravery culture, uncovering insights from the brief, inspiring idea development, successfully pitching an idea to win and executing the big idea.
A brilliant Client Leader empowers both the client and teams to grow, focus and survive in this 24-hour always on Marketing environment.
The Young Account Executive Academy at Spikes Asia will inspire and empower the next generation of Leaders to lead through change, chaos & crazy ideas.
Cat Williams-Treloar is the Founder and CEO at Humanisation.
Cat is a Marketing & Business Consultant who helps tech startups go-to-market across APAC. Humanisation was born to help brands make a human impact in a digital world.
Originally from Sydney, Cat has over 19 years hands-on experience in agency, consultant & client remits spanning 30 + markets.
Before starting Humanisation, Cat spent 11 years at WPP in Sydney, London and Singapore. Her time at Mindshare included leading Product & Strategy across APAC partnering with brands including Unilever, Kimberly-Clark, Rolex and Zurich Insurance.
Back for her third year as the Account Executive tutor, Cat is excited to bring a fresh perspective to client leadership, having partnered with both Enterprise and startup clients.
The Spikes Asia academy curriculum is essential learning for anyone wanting to accelerate their career.