Young Spikes Account Leadership Academy

A programme designed to inspire and equip young agency account executives with the tools to lead ground-breaking creativity. Participants gain a deeper understanding of how creativity makes a real difference for both client and agency.

26 - 28 September 2018

Behind every piece of award-winning creativity is an outstanding account leader. The bridge between the creative team and the client is uniquely positioned to align the creative process and develop breakthrough communications that impact the client's business and their own.

The Young Account Leadership Academy is a three-day intensive programme designed to equip young agency account executives with the tools, knowledge and inspiration they need to lead groundbreaking creativity.

The Programme

The Young Account Leadership Academy will equip future leaders with tools they need to truly lead groundbreaking creativity for their clients.

Exclusive presentations

From industry leaders and thinkers.

Bespoke tutorials

Tailored to the needs of the academy students.

Handpicked sessions

Access to the Spikes Asia programme.

The region's best work

Exhibitions of the best work from Asia Pacific and beyond.

Who is it for?

The academy is designed to nurture the top account leaders of tomorrow. It is especially tailored for Account Managers, Account Executives, Project Managers, Brand Executives, Senior Account Executives and Business Executives.

How does it work?

The programme covers the most important aspects of an account executive's role, including creating a bravery culture, uncovering insights from the brief, inspiring idea development, successfully pitching an idea to win and executing the big idea.