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Category

Award

Title Client Product/Service Entrant Company Country Award
A01 Corporate Information
NIKON CONNECT!
NIKON CORPORATION / NIKON'S BUSINESS, DOMAINS AND CSR ACTIVITIES
BIRDMAN Tokyo JAPAN
Short List
HP POWER TO CHANGE
HEWLETT-PACKARD / CORPORATE SOCIAL RESPONSIBILITY
LEO BURNETT/ARC WORLDWIDE SINGAPORE SINGAPORE
Short List
MILLION DOLLAR PROJECT
L'OREAL CHINA / L'OREAL CENTENARY CAMPAIGN
OGILVY SHANGHAI CHINA
Bronze Spike
SPORTS NATION ONLINE
ADIDAS CHINA / ADIDAS
OGILVY SHANGHAI CHINA
Short List
2010 NEWLY GRADUATE RECRUITING
HAKUHODO INC/HAKUHODO DY MEDIA PARTNERS / GRADUATE RECRUITING
HAKUHODO I-STUDIO Tokyo JAPAN
Bronze Spike
HAKUHODO I-STUDIO RECRUIT 2010 MAKE CLICKS
HAKUHODO I-STUDIO.INC / GRADUATE RECRUITING INFORMATION
HAKUHODO I-STUDIO Tokyo JAPAN
Short List
SHIRITORI-RING
TAKAHASHI SHUZOH / SPIRITS MAKER
OGILVY & MATHER JAPAN Tokyo JAPAN
Silver Spike
A02 Consumer Products
DUNK
NIKE JAPAN / NIKE DUNK
BEACON COMMUNICATIONS Tokyo JAPAN
Short List
PLAY A SPORT
ADIDAS CHINA / ADIDAS WOMEN
OGILVY SHANGHAI CHINA
Short List
INTERNAVI REALIZATION
HONDA MOTOR / CAR NAVIGATION SYSTEM
DENTSU Tokyo JAPAN
Silver Spike
LAST GUY EVERYWHERE
SONY COMPUTER ENTERTAINMENT INC. / PS3 GAME
DENTSU Tokyo JAPAN
Gold
Spike
UNIQLO TRY
UNIQLO / BRA TOP
DENTSU Tokyo JAPAN
Short List
UNIQLO TRY #2 HEAT TECH
UNIQLO / HEAT TECH
DENTSU Tokyo JAPAN
Bronze Spike
TOKYO FASHION MAP
UNIQLO / VARIATED PARKA SERIES
DENTSU Tokyo JAPAN
Silver Spike
PROJECT SUN STOPPER
JOHNSON & JOHNSON / NEUTROGENA ULTRA SHEER
DDB WORLDWIDE Singapore SINGAPORE
Short List
HONG KONG 10K – RUN AROUND THE EARTH
NIKE HONG KONG / SPORTSWEAR
RAZORFISH Hong Kong HONG KONG
Short List
NIKE :: BE THE LEGEND
NIKE KOREA / NIKE FOOTBALL
POSTVISUAL.COM Seoul KOREA
Short List
COKE WITH FOOD
COCA-COLA CHINA / COCA-COLA
ISOBAR_WWWINS CONSULTING Shanghai CHINA
Bronze Spike
WAKE UP YOUR FEELINGS
HEWLETT-PACKARD ASIA PACIFIC / HP TOUCHSMART HOME DESKTOP PCS
XM ASIA PACIFIC Singapore SINGAPORE
Short List
A03 Consumer Services
NIKEID - REALCITY
NIKE JAPAN / CUSTOMISED SNEAKERS
BEACON COMMUNICATIONS Tokyo JAPAN
Short List
MUSHI BATTLE PROJECT
TOKYU HANDS / MUSHI BATTLE PROJECT
McCANN ERICKSON JAPAN Tokyo JAPAN
Bronze Spike
STAR DATE GAME
MOBILE PHONE SERVICE/LG TELECOM / INTERNET SERVICE BY USING MOBILE PHONE/OZ
PENTACLE Seoul KOREA
Bronze Spike
PLAY PRIME
NTT DOCOMO / DOCOMO PRIME SERIES
DENTSU Tokyo JAPAN
Short List
RUN/BAN JALLIKATU
BENNET COLEMAN & CO. / THE TIMES OF INDIA
JWT INDIA Mumbai INDIA
Silver Spike
GLOBAL ELECTORAL COLLEGE
THE ECONOMIST / GLOBAL ELECTORAL COLLEGE
EIGHT PARTNERSHIP Causeway Bay HONG KONG
Short List
A04 Business Equipment & Services
SL STREET
LENOVO / LAPTOP
OGILVY BEIJING CHINA
Short List
BEAT BILLY
ASSOCIATION OF ACCREDITED ADVERTISING AGENCIES OF SINGAPORE (4AS) / CROWBAR AWARDS CALL FOR ENTRIES
EURO RSCG SINGAPORE SINGAPORE
Gold
Spike
A05 Public Service, Charity & Fund Raising
PLANET PROTECTOR
CANON / ENVIROMENTAL AWARENESS
OGILVY BEIJING CHINA
Silver Spike
NATIONAL COMPLAINING CHAMPIONSHIP
JAPANESE TRADE UNION CONFERENCE / BOOING.JP
TOKYU AGENCY Tokyo JAPAN
Bronze Spike
WHALE SHARK GAMBLE
SEA SHEPHERD CONSERVATION SOCIETY / PUBLIC AWARENESS
BBDO PROXIMITY SINGAPORE SINGAPORE
Short List
HARAPEKO: SAVE THE CHILDREN FROM HUNGER
THE UNITED NATIONS WORLD FOOD PROGRAMME / FIGHTING HUNGER WORLDWIDE
DENTSU Tokyo JAPAN
Gold
Spike
B02 Consumer Products
F50: KEEPY UPPY
ADIDAS JAPAN / FOOTBALL
TBWA\HAKUHODO Tokyo JAPAN
Short List
ADIPURE: BILLIARD
ADIDAS JAPAN / FOOTBALL
TBWA\HAKUHODO Tokyo JAPAN
Bronze Spike
ADIDAS PROFESSIONAL: HOLE
ADIDAS JAPAN / BASEBALL
TBWA\HAKUHODO Tokyo JAPAN
Short List
CAPTURE
MINI MALAYSIA / MINI COOPER S
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze Spike
SAMURAI WEAPON
KOEI / NOBUNAGA'S AMBITION FOR NINTENDO DS
CONTENTS Tokyo JAPAN
Gold
Spike
B03 Consumer Services
POLLUTION
SINGAPORE TELECOMMUNICATIONS / SINGTEL MIO TV
INTERUPTIVE COMMUNICATION Singapore SINGAPORE
Short List
WITH SOUND, ANYONE CAN BE A SCULPTOR
MTRC / ELEMENTS MALL
McCANN WORLDGROUP Hong Kong HONG KONG
Short List
B05 Public Service, Charity & Fund Raising
SCRIBBLE
JAPAN AD COUNCIL / PUBLIC MESSAGE
DENTSU Tokyo JAPAN
Silver Spike
LEND A HAND
UNIVERSAL PEACE FEDERATION MALAYSIA (POWER OF 10 SEN) / CHARITY
CREATIVE JUICE\SIL Kuala Lumpur MALAYSIA
Bronze Spike
GREENPEACE
GREENPEACE / STOP THE DEFORESTATION CAMPAIGN
BATES141 Mumbai INDIA
Bronze Spike
C01 Best Use of Email Marketing
DISCOVERING THE 250 METERS DEEP SPRING E-ADVERTISING.
NESTLÉ DEEP SPRING / NATURAL MINERAL WATER
PUBLICIS SHANGHAI CHINA
Short List
C02 Best Use of Viral
THINGS WE FORGET
3M / POST-IT NOTES
BBDO PROXIMITY SINGAPORE SINGAPORE
Bronze Spike
I.SAW
BBH ASIA PAC / USB CHAINSAW
BBH ASIA PAC Singapore SINGAPORE
Bronze Spike
RAFFLES PLACE GHOST
GMP RECRUITMENT SERVICES / RECRUITMENT AND HR CONSULTANCY
McCANN ERICKSON SINGAPORE SINGAPORE
Gold
Spike
COKE WITH FOOD
COCA-COLA CHINA / COCA-COLA
ISOBAR_WWWINS CONSULTING Shanghai CHINA
Bronze Spike
BRUCE LEE POWER
NOKIA / NOKIA N96 BRUCE LEE LIMITED EDITION
JWT BEIJING CHINA
Gold
Spike
C03 Interactive Tools & Applications, including mobile advertising
WISH I COULD BE TRUE TO MYSELF
SONY MUSIC ENTERTAINMENT / ARTIST PROMOTION
ROBOT COMMUNICATIONS Tokyo JAPAN
Grand Prix
BLOG GROUND MUSIC
PETABIT CORPORATION / CORPORATION IMAGE
DAIKO ADVERTISING Osaka JAPAN
Short List
COTO-TAMA
NHK ENTERPRISES / DIGITAL ART FESTIVAL TOKYO 2008
HAKUHODO Tokyo JAPAN
Silver Spike
K-TRA, KE-TAI TRAVELER
HONDA MOTOR CO. / HONDA CARS
DENTSU Tokyo JAPAN
Short List
RECOMMENDED INFO SAVER
SONY MARKETING (JAPAN) / SONY BLU-RAY
DENTSU Tokyo JAPAN
Silver Spike
FATE'S IN YOUR HANDS
WWF CHINA / MOBILE APPLICATION
BBH CHINA Shanghai CHINA
Gold
Spike
SAMURAI WEAPON
KOEI CO. / NOBUNAGA'S AMBITION FOR NINTENDO DS
CONTENTS Tokyo JAPAN
Bronze Spike
IIDA CALLING
KDDI / MOBILE PHONE
GROUND Tokyo JAPAN
Short List
GUINNESS PASSPORT TO GREATNESS
DIAGEO GREATER CHINA LIMITED / ALCOHOLIC BEVERAGES
OGILVYONE WORLDWIDE HONG KONG HONG KONG
Silver Spike
C04 Digital Innovation
NIKEID GENERATOR
NIKE JAPAN / ID STUDIO IN NIKEFUKUOKA
BEACON COMMUNICATIONS Tokyo JAPAN
Silver Spike
JUMPLAND
SHUEISHA / SHONEN JUMP, WEEKLY MANGA MAGAZINE
DENTSU Tokyo JAPAN
Bronze Spike
D01 Integrated Digital Campaign
HP POWER TO CHANGE
HEWLETT-PACKARD / CORPORATE SOCIAL RESPONSIBILITY
LEO BURNETT/ARC WORLDWIDE SINGAPORE SINGAPORE
Short List
ONE WALK
JET' LI ONE FOUNDATION / CHARITY
McCANN WORLDGROUP Hong Kong HONG KONG
Short List
QUESTIONING MAN
AUDI JAPAN KK / AUDI BRAND
OGILVY & MATHER JAPAN Tokyo JAPAN
Short List
RAFFLES PLACE GHOST
GMP RECRUITMENT SERVICES / RECRUITMENT AND HR CONSULTANCY
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze Spike
RUN/BAN JALLIKATU
BENNET COLEMAN & CO. / THE TIMES OF INDIA
JWT INDIA Mumbai INDIA
Bronze Spike