86343601-F551-413A-A2C5-4C91B1960AAF Created with sketchtool. D1681562-9B56-4AA3-A659-E4329F356674 Created with sketchtool. 934F8DA0-9E27-42BD-8CE3-D245838B7017 Created with sketchtool. ABBF01E5-99A9-4F8E-A5B6-D8D0DFCAA1DF Created with sketchtool. 52B86ADF-15D7-4BEB-87CA-3619D1900DF7 Created with sketchtool. 7589DD6C-9BE1-49A5-8D68-4F50FBA8B794 Created with sketchtool. close button Created with Sketch. 6BB0D236-0C4D-43DD-9499-76C2156B2D45 Created with sketchtool. 2C0B0BEE-6DF1-41ED-96BE-B08D012E4E7E Created with sketchtool. 0C8DBC52-E08E-4F0A-AE54-AE9BB73113CC Created with sketchtool. instagram Created with Sketch. F79C22BD-1248-4072-AC81-B134598B2AA5 Created with sketchtool. F79C22BD-1248-4072-AC81-B134598B2AA5 Created with sketchtool. C9FD7B3E-0845-41B2-ACCB-6714158590FB Created with sketchtool. 9390E317-BF7B-47ED-B954-052183D5FB1C Created with sketchtool. 33AF606F-4AB8-48BF-88F5-131EAFCB6433 Created with sketchtool. 8318C22D-D94B-44A9-AB45-C1392FAA4A70 Created with sketchtool. 61A8DE16-3685-4C96-8420-67656881EA29 Created with sketchtool. D1CB3555-9A1D-4970-80EF-E3ABD5BACF7D Created with sketchtool. F80B5C4D-057D-4477-AF86-E46BC62AC7A4 Created with sketchtool. Search icon Created with Sketch. A3C99BA3-E981-44D5-BCA9-B1C8A5D09E36 Created with sketchtool. BC8D40A0-6611-4C38-8AD4-8E2D17FA6DC3 Created with sketchtool.
Festival of Creativity
27 - 29 September 2017
Singapore

Category

Award

Title Client Product/Service Entrant Company Country Award
A01 Best Use of Digital PR
SALUTE TRAINER
JAPAN MARITIME SELF-DEFENSE FORCES / FORCE RECRUITMENT
HAKUHODO Tokyo JAPAN
Silver Spike
A02 Best Use of Social Media
N8 LAUNCH
NOKIA CHINA / MOBILE PHONE
WUNDERMAN Beijing CHINA
Short List
BLACKBERRY CUSTOMERS LOVING WHAT THEY DO ONLINE
RESEARCH IN MOTION / BLACKBERRY
EDELMAN ASIA PACIFIC Beijing CHINA
Silver Spike
OPEN BOOK
THE REACH FOUNDATION / CHARITY
DDB GROUP MELBOURNE AUSTRALIA
Short List
A03 Best Use of Live Events, Stunt and/or Celebrity Endorsement
KARAOKE SOLUTION
NIKKAN GENDAI / NEWSPAPER RE-LAUNCH
DENTSU Tokyo JAPAN
Short List
YANG AI (DESPAIR WHIRLPOOL)
GUANGZHOU YANGAI SPECIAL CHILDREN PARENT CLUB / AUTISM AWARENESS
LEO BURNETT SHANGHAI CHINA
Short List
DISPOSABLE FOREST
GREENPEACE / GREENPEACE
OGILVY BEIJING CHINA
Silver Spike
OPEN BOOK
THE REACH FOUNDATION / CHARITY
DDB GROUP MELBOURNE AUSTRALIA
Short List
SPOKESANIMAL
HUAXIA ANIMAL PROTECTION FOUNDATION / ANIMAL PROTECTION FOUNDATION
DDB CHINA GROUP Shanghai CHINA
Short List
D.I.Y. STREET BASKETBALL
PEPSICO CHINA / GATORADE
DDB CHINA GROUP Shanghai CHINA
Short List
A04 Best Use of Sponsorship
TOKYO MARATHON SPECIAL BANANA
DOLE JAPAN / LAKATAN BANANAS
DENTSU Y&R Tokyo JAPAN
Short List
A05 Best Launch or Re-Launch
MCDONALD'S YELLOW CABS
McDONALD'S RESTAURANTS HONG KONG / NEW YORK BURGER
DDB GROUP HONG KONG HONG KONG
Short List
WATER MARK
DIAGEO AUSTRALIA / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA
Short List
SHAVESUTRA
PROCTER & GAMBLE / GILLETTE MACH3 TURBO SENSITIVE
BBDO INDIA Mumbai INDIA
Short List
B01 Consumer Products
SHAVESUTRA
PROCTER & GAMBLE / GILLETTE / MACH3 TURBO SENSITIVE RAZOR
CORPORATE VOICE | WEBER SHANDWICK New Dehli INDIA
Short List
MCDONALD'S YELLOW CABS
McDONALD'S RESTAURANTS HONG KONG / NEW YORK BURGER
DDB GROUP HONG KONG HONG KONG
Short List
B02 Consumer Services
THE 250KM WAVE
KYUSHU RAILWAY COMPANY / BULLET TRAIN
DENTSU Tokyo JAPAN
Bronze Spike
BREAK UP
NATIONAL AUSTRALIA BANK / BANKING
CLEMENGER BBDO MELBOURNE AUSTRALIA
Grand Prix
SLIENT NATIONAL ANTHEM
RELIANCE MEDIA WORKS / BIG CINEMAS
MUDRA COMMUNICATIONS Mumbai INDIA
Short List
B03 Corporate Reputation
SOLES WITH SOULS
JK TYRE & INDUSTRIES / SCRAP TIRE RECYCLING
CONTRACT ADVERTISING INDIA Gurgaon INDIA
Short List
BOTTLE SCHOOL
PEPSICO INTERNATIONAL / PEPSI
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Bronze Spike
WATER MARK
DIAGEO AUSTRALIA / POST DISASTER AID PROGRAM
LEO BURNETT SYDNEY AUSTRALIA
Short List
B04 Non-Coroporate
SALUTE TRAINER
JAPAN MARITIME SELF-DEFENSE FORCES / ARMED FORCES RECRUITMENT
HAKUHODO Tokyo JAPAN
Short List
OPEN BOOK
THE REACH FOUNDATION / CHARITY
DDB GROUP MELBOURNE AUSTRALIA
Short List
NO SAKE, NO LIFE
HANASAKE NIPPON ORGANISATION / APPEAL
HAKUHODO Tokyo JAPAN
Bronze Spike
C01 Best Integrated Campaign Led by PR
TAO OF KAGAYA
RADIUM-KAGAYA INTERNATIONAL HOTEL / BRAND IMAGE
OGILVY PUBLIC RELATIONS Taipei CHINESE TAIPEI
Short List
DISPOSABLE FOREST
GREENPEACE / GREENPEACE
OGILVY BEIJING CHINA
Short List
NO PANTS DAY
REEBOK TAIWAN / EASYTONE
ICL MSL Taiwan Taipei CHINESE TAIPEI
Short List
SPONSOR THE WHITE HOUSE
RECKITT BENCKISER / VANISH NAPISAN CRYSTAL WHITE
EURO RSCG AUSTRALIA Sydney AUSTRALIA
Bronze Spike
SHAVESUTRA
PROCTER & GAMBLE / GILLETTE MACH3 TURBO SENSITIVE
BBDO INDIA Mumbai INDIA
Short List