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Category

Award

SOUR/MIRROR

Bronze Spike

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ClientZENITH CO.
ProductBAND PROMOTION
EntrantAOI ADVERTISING PROMOTION Tokyo, JAPAN
Type of EntryOther Film Content
CategoryInteractive Film
TitleSOUR/MIRROR
Product/ServiceBAND PROMOTION
Entrant Company:AOI ADVERTISING PROMOTION Tokyo, JAPAN
Advertising Agency:PARTY Tokyo, JAPAN
Production Company:AOI ADVERTISING PROMOTION Tokyo, JAPAN
Credits
Name Position
Masashi Kawamura Creative Director
Yasuhito Nakae/Hisaya Kato Producer
Masashi Kawamura/Qanta Shimizu/Saqoosha/Hiroki Ono Director
Qanta Shimizu/Saqoosha/Hiroki Ono Editor
Sour Sound Design/Arrangement
Qanta Shimizu/Saqoosha/Yuma Murakami Animation
Sour Music
Hiroki Ono Cinematographer
Film Project Manager: Hidetoshi Nagamine/Technical Director: Qanta Shimizu Other Credits

Brief Explanation

This is an interactive music video for the Japanese band SOUR. The song 'Utsushi Kagami' (Mirror) sings about the fact that everything and everyone around you is a mirror that reflects who you are. This lyric gave us an idea of a journey to find yourself through your connections with the friends and people online. By connecting to Facebook, Twitter & webcam, the video will be customized every time based on the viewerÂ’s personal data and social networking status.