Category

Award

DUMB WAYS TO DIE

Grand Prix

Case Film

ClientMETRO TRAINS
ProductMETRO TRAINS
EntrantMcCANN MELBOURNE, AUSTRALIA
Type of EntryCraft: TV
CategoryScript
TitleDUMB WAYS TO DIE
Product/ServiceMETRO TRAINS
Entrant Company : McCANN MELBOURNE, AUSTRALIA
Advertising Agency : McCANN MELBOURNE, AUSTRALIA
Credits
Name Position
John Mescall Executive Creative Director
Pat Baron Creative Director
John Mescall Copywriter
Pat Baron Art Director
Mark Bradley/Cinnamon Darval Agency Producer
Adrian Mills Account Supervisor
Chloe Alsop Advertiser's Supervisor
Julian Frost Director
Julian Frost Animation
Ollie Mcgill Music
Alec Hussain Account Manager
Adrian Mills Planner
Pat Baron Production Designer

Brief Explanation

How do you get young people to be safe around trains? By making it the dumbest way to die.