Category

Award

Best Use of Live Events and/or Celebrity Endorsement BRIDGE OF LIFE SAMSUNG LIFE INSURANCE SAMSUNG LIFE INSURANCE CHEIL WORLDWIDE Seoul SOUTH KOREA
Best Use of Sponsorship CRICKET BEACH CRICKET BEACH/COCA-COLA SOUTH PACIFIC CRICKET / COCA-COLA GEORGE PATTERSON Y&R Melbourne AUSTRALIA
Best Launch or Re-Launch THE SOIL RESTAURANT PROTOLEAF 100% ORGANIC SOIL TBWA\HAKUHODO Tokyo JAPAN
Best Use of Media Relations WELCOMING CHINESE AROUND THE WORLD HILTON HOTELS & RESORTS HOSPITALITY KETCHUM Shanghai CHINA
Best Use of Media Relations DUREXPERIMENT FUNDAWEAR RECKITT BENCKISER DUREX HAVAS WORLDWIDE AUSTRALIA Sydney AUSTRALIA FRANK PR SYDNEY AUSTRALIA
Consumer Products SOLDIER FOR WOMEN P&G INDIA GILLETTE BBDO INDIA Mumbai INDIA
Corporate Reputation DENGUE BOTTLE MAYNILAD WATER SERVICES ANTI-DENGUE FEVER CAMPAIGN Y&R PHILIPPINES Manila THE PHILIPPINES
Best Integrated Campaign Led by PR ROAD TO RECOVERY DIAGEO AUSTRALIA BUNDABERG RUM LEO BURNETT SYDNEY AUSTRALIA