Healthcare celebrates creativity found in consumer healthcare as well as the more highly regulated pharmaceutical industry

For consumer healthcare, entries will need to demonstrate an inspired approach to exceptionally engaging work which publically educates, promotes non-prescription products, allows self-diagnosis or facilitates pro-active personal care.

Pharma entries will need to demonstrate ideas that inform and engage health practitioners, patients and targeted consumers; that is work that brings science and innovation to life, facilitating diagnosis, prescription, disease mitigation or illness management.

Entrants may only submit a campaign in either Health & Wellness sections (A. B. C. D.) or Pharma sections (E. F. G. H.), not both.

Get the entry kit To see the full category listings

For the purpose of Spikes Healthcare the following definitions apply:

Work that is regulated regardless of mention of a specific branded product, service, therapy or company.

For products or services which must adhere to strict regulatory compliance and compulsory fair balance copy.

All entrants must provide regulatory requirements for your region in relation to your submission.

Work that is not regulated regardless of mention of a specific branded product, service, therapy or company.

For communications about disease or products and services that may not require regulatory review but are used to treat diagnosed medical conditions and/or support patient’s needs. May include supplementary or additional treatment options from industry institutions other than pharmaceuticals; such as devices, implants, instruments, apparatus and diagnostic tools.