Creative eCommerce

The Creative eCommerce Spikes celebrate creative, commercial eCommerce, payment solutions and innovation.

Entries should demonstrate how the innovation and optimisation of the customer journey led to increased consumer engagement and commercial success.

A number of criteria will be considered during judging and weighted as follows: 30% Idea, 20% strategy, 20% execution, 30% results.

The same piece of work can be entered up to three times in Creative eCommerce. However, the same piece of work may only be entered once in ‘A. Creative eCommerce: Sectors’.