Creative Effectiveness
Creative Strategy

Anirban Roy

Anirban Roy
Creative Effectiveness
Creative Strategy

Anirban Roy

Chief Strategy Officer

Leo India

INDIA

Biography

Anirban has had the privilege of being in this wonderful industry for twenty two years & is currently serving as Chief Strategy Officer at Leo, India. During his time at Leo, he has steered Leo to become world’s no 1 at WARC Effectiveness 100 & Campaign Asia rankings.

Previously, he has held leadership roles at Ogilvy, W&K and McCann.

He has nurtured a global outlook & cultural fluency by way of living, studying and working in cities like Exeter, Delhi, Mumbai, Manila, Bengaluru and Kolkata.

He has had the honour of working across a width of categories to affect change in brands including Amazon, Coca-Cola, Pepsi Co, Heineken, BMW, Spotify, KFC, Cadbury’s, Oreo, Nestle, Unilever, Harley Davidson, Whisper, Ikea amongst others.

Over the years, his work has fetched awards at Effie, Cannes, D&AD, One Show, Spikes Asia & WARC.

He takes great joy in being a father to a ‘senior’ Golden Retriever, a middle-aged Pug & a 5 y.o. daughter.