Brand Experience & Activation
Creative Commerce

Ben Sun Erhei

Ben Sun Erhei
Brand Experience & Activation
Creative Commerce

Ben Sun Erhei

CEO and Chief Creative Officer

Havas Creative China

MAINLAND CHINA

Biography

Ben is the only person to serve 4 consecutive terms (2022–2026) as Chairman of China 4A, the industry’s leading organization in China. Ben broke new ground by becoming the first Chinese local creative to serve as General Manager and then CEO in a China 4A agency, a position traditionally reserved for non-creatives. Under his leadership, Havas China won its first-ever Gold Lion (2017) and, more recently, Ben mentored the first Young Lions Gold winners in Havas China’s history (2024). Ben has transformed Havas China from scratch into a leading creative force.