Catherine Huang is a firm believer that meaningful communication can change how people experience healthcare. Starting out in agencies, she learned the power of bold ideas; moving in-house later gave her a deeper sense of responsibility for how those ideas could directly impact patients, families, and the professionals who care for them.

This blend of experiences taught Catherine to see both the big picture and the human story behind every project. She loves the challenge of turning scientific complexity into something people can understand and connect with. For her, creativity is not about making things pretty; it’s about making healthcare feel closer, clearer, and kinder.

She now leads the Public Affairs team at Gilead Sciences Taiwan, with priorities including patient advocacy, integrated communications, and purpose-driven brand building. Catherine has led initiatives that not only raised awareness but also changed conversations, strengthened trust, and helped organizations navigate some of the industry’s most challenging moments.