Creative Data
Innovation

Marta Caseny Rius

Marta Caseny Rius
Creative Data
Innovation

Marta Caseny Rius

Group Creative Director

R/GA

APAC

Biography

Marta Caseny is a creative director working at the intersection of technology, culture, and storytelling at R/GA Japan. With nearly two decades of experience, she has led global work for Microsoft, Mastercard, Google, and Fujitsu, to name a few, earning creative recognition across multiple markets.

Her journey into advertising began in the newsroom as a journalist in Barcelona, a foundation that sharpened her instincts for narrative, precision, and the human truths that shape her work. Since moving into advertising in 2007, she has worked across Spain, Germany, and Japan, contributing to jury panels and receiving industry accolades, while consistently developing work that pushes creative boundaries and aligns innovative thinking with cultural relevance.