18 September 2018 – The 2018 Spikes Asia Innovation shortlist reveals the 12 shortlisted entries that will be presented live to the Innovation jury and attendees at this year’s Festival.
The Innovation Spikes honour ground-breaking innovation and technological solutions that enable organisations to communicate with their audiences in new and ever more creative means. This year a total of 35 entries were received from 12 countries across APAC.
On Wednesday 26 September the shortlisted entrants will have 10 minutes to present their ideas with an opportunity for the jury to ask follow up questions on the work. Spikes Asia attendees can join the Innovation Jury, led by Tuomas Peltoniemi, President, Asia – Digital & Innovation, TBWA\Digital Arts Network, Singapore, as they hear the entrants present and showcase their work.
“The live judging format of the Innovation Awards at Spikes Asia reflects the exciting nature of this award and gives attendees a greater insight into what goes into creative work that pushes boundaries. The jury also have the opportunity to probe various elements of the campaign and the audience can hear presenters explain first-hand how their entry demonstrates creative excellence. It’s a fantastic learning opportunity and a place to spot the trends that will lead the way for next year,” said Joe Pullos, Festival Director, Spikes Asia.
The 2018 shortlisted work includes:
Following the presentations the jury will reconvene to discuss, debate and ultimately recognise the work they consider to be of Bronze, Silver, Gold or Grand Prix standard. The winners will be awarded at the Awards Show on Friday 28 September.
For the first time the Awards will be subject to independent assurance by PwC, led by partner Sam Tomlinson, further reinforcing the high standards and rigorous processes that each submitted piece of work must pass through before being recognised as a Spikes Award.
To find out how to attend Spikes Asia and watch the Innovation presentations visit www.spikes.asia.
The Festival runs from 26-28 September in Suntec, Singapore, with the Spikes Asia Awards Show taking place on 28 September, bringing the three-day Festival to a close.