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Festival of Creativity
27 - 29 September 2017
Singapore

Category

Award

LIFE SAVING DOT

Grand Prix

Case Film

Presentation Board

ClientTALWAR BINDI
CategoryD02. Small Scale Special Solutions
TitleLIFE SAVING DOT
Product/ServiceBINDI
Entrant Company GREY GROUP Singapore, SINGAPORE
Advertising Agency GREY GROUP Singapore, SINGAPORE
Production Company HFILMS Milan, ITALY
Credits
Name Company Position
Ali Shabaz Grey Group Singapore Chief Creative Officer
Ali Shabaz Grey Group Singapore Copywriter
Sudhir Pasumarrty / Sandeep Bhardwaj / Cinza Crociani Grey Group Singapore Art Director
Karn Singh Grey Group Singapore Copywriter
Sudhir Pasumarty / Cinzia Crociani / Tan Giap How Grey Group Singapore Designer
Sandeep Bhardwaj / Sudhir Pasumarty Grey Group Singapore Project Manager
Gaurav Arora/ Juhi Manwani Grey Group Singapore Account Director
Marie Tan Grey Group Singapore Account Manager
Jim Chai Grey Group Singapore Senior FA Artist
Bobby Koh Grey Group Singapore Production Manager
Huma Qureshi Grey Group Singapore Regional Director, PR & Corporate Communications
Yanrong Pang Grey Group Singapore Regional Corporate Communication Executive
Jacinta Loo Grey Group Singapore Producer
Timothy Lee / Bobby Aguila / Aaron Tan Grey Group Singapore Editor
Aaron Tan / Bobby Aguila Greyworks Motion Graphic Artist
Marco Iodice Greyworks Composer
Balasubramanaiyan Suruliraj Greyworks Developer
Giovanni Fantoni Madena Greyworks Director
Matte Chi Grey Group Singapore DoP

Description of Ambient execution:

The Life Saving Dots were distributed to women across parts of rural India that were identified as iodine deficient. The distribution was carried out via health camps and clinics that are conducted regularly in these areas.