Raymond is an Indigenous Chief Creative Officer based in Aotearoa (NZ). He helms the RUN ship with wife and Co-Founder Laura Cibilich. McKay has been acknowledged and has judged locally and internationally at awards ceremonies, including D&AD, Clios and Adstars.
He is of Ngaati Mahuta / Ngati Rongomaiwahine / Ngati Porou / Ngati Pukeko whakapapa (genealogy).
After graduating from AUT University with a Communications Degree, Raymond was hired to work as a creative at Colenso BBDO, consistently ranked in the top most creative agencies. He further honed his craft as an art director in the biggest and most respected advertising agencies in the world.
Having worked at the highest level of advertising for some 18 years, he now runs his own highly awarded agency with a focus on Maori and indigenous people.
Raymond is experienced in a variety of categories and disciplines and thrives on any creative business challenge.
Exposure to all facets of advertising and strategy, has enabled him to effectively navigate the gap between traditional and digital communications.