Creative Commerce

The Creative Commerce Spikes celebrate the innovative and creative approach to online and offline commerce, payment solutions and transactional journeys.

Entries will need to demonstrate how innovation and optimisation at any point of the end to end customer journey led to increased consumer engagement and commercial success.

A number of criteria will be considered during judging and weighted as follows: 30% Idea, 20% strategy, 20% execution, 30% results.

The same piece of work can be entered up to three times in Creative Commerce.

However, the same piece of work may only be entered once in ‘A. Creative Commerce: Sectors’.